All my design partners have portfolios, and I’ve got a solid talent pool
Some cases my designers have done
branding • motion • office • UK
Private fund in the UK, investing in high-impact startups.
Investors are busy people who know their worth. They know the value of money, as well as the value of time. And people. They know that finding and managing the right talent makes all the difference. And it's surprisingly time-consuming. That's where I come in.
I don't just help my clients find a designer; I help them bring their exact vision to life — the one they could not fully describe to themselves when we started — while putting in just 2 hours a week. Getting the vision exactly right takes time and effort. And it's not their concern anymore. It's mine.
One month of meticulous work, taking into account all the inputs and making sure to reflect them in the identity and website.
Taking inspiration from Josef Albers — the genius behind color theory and visual harmony — we create a design that’s bold and visually striking yet also layered with meaning. The minimalist design reflects the fund’s strategy: a few highly impactful projects, done with precision.
Angel-backed B2B SaaS in the UK, aiming at reshaping the fast-growing European sustainability market.
The team developed a technology that won't survive without a remarkable product experience. SaaS is software; by design, software is about HOW you interact with technology.
Much like Apple's bold vision of how people should interact with mobile apps, the team wants to change how experts interact with sustainability data. They want it clean, precise, and simple. Oh, and of course, the business can't survive on investment forever; it needs sales. It has to be done fast.
I bring in several design talents: one — to rethink the product design; another — to make the SaaS brand that will stand out.
Both have relevant background in SaaS. Both match the startup's team dynamics. Ideas flow, the team argues, and creative thought clashes.
Just in a month, the new identity and products are born — they reflect the bold vision of a startup product team. We have been working for over a year — I help the team find design talents for various tasks and sometimes even replace non-matching ones. The startup needs to move fast and precise.
Deeptech startup in the UK, fresh off closing their first round.
To start showcasing the tech, they need to package it — they need their brand identity. ASAP.
The kind you won't walk past on the street. Think Tesla — it's all but hard to ignore. Why don't they go for a studio? They need something very specific, very fast — no time to vet through designers, no time to wait in the queue of a high-quality design studio.
Short deadline, tough task — I genuinely love this kind of challenge.
I reach for the cavalry: a duo of award-winning artists, appraised by Awwwards, Behance, App store. They are usually hard to get by and booked in advance, but we've developed a trusting and productive relationship, so they agree to help.
1 month in, the new identity is born. It's fresh, it stands out, and, most importantly, in just a month, the business can move on with a face that captures its values.
The client wants to continue — the work extends for another 6 months before all the nuances of identity, even the interior design of an office, are thought of.
An established payment provider, expanding through European markets.
We've all been there (not really): your team is trying to find the perfect solution for a specific business problem — anti-fraud. But it's not there. The team gives up and admits defeat. It's time to take matters into their own hands. The perfect solution is engineered. All of a sudden, a corporate client sees it and goes: wait, I want that too! A lot of awesome products have been born from within corporate walls.
The team is so successful at solving the problem that their wanna-be clients can't wait. Literally, they are ready to hand the check. Only the product is for internal use, which is customized and rough around the edges.
The team needs to spin off a full-blown complex product that doesn't look like a quick put-together ASAP. People are standing in line to pay, and I don't want to be the one to make them wait.
A typical design broker challenge: do it fast, precisely like we envisioned it while following our corporate guidelines.
8 weeks in, massive workload behind, the newly minted design is ready for production. It's about time the team takes that well-earned money off the market.
US-facing cold outreach agency.
The business that has to deal with lower margins, larger volumes and immense competition. It needs to stand out amongst the crowd, visually.
It needs to close prospect with its branded, yet highly converting sales landing page. But it shouldn't spend all of its limited cash on design, when it can be reinvested somewhere else.
The solution is fairly simple and yet counterintuitive: hire two design talents instead of one.
Sure, there are many designers who do great landing pages, while developing the brand identity as well. But hiring the ONE designer, who don't just do, but excells at both, is pricey. And it makes sense.
That's why the team approached me. The agency has to include overhead. Freelancers can't excel at everything. Design brokers (I am one of the proud bunch!), can solve the problem by bringing two exceptional specialized designer for the price of one exceptional generalist. So I did.
In 4 weeks, with the fixed price, the team has built an eye-capturing visual brand with a landing page that just works.
express branding • website • EU